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← The work behind our books

The promotion journal

Published.
Now, find the readers.

How do our books reach readers? Follow the choices we make, what we spend, what the reports show and what we change. Each book has its own experiment and its own record.

This new journal begins on 4 November 2026. We add a book when its promotion test starts, then keep its results and lessons here after the test ends.

How to read these records

A record of the work.
Room for every outcome.

Budgets, dates and results belong to each individual test. We separate advertising reports, external traffic and book sales; we do not add overlapping figures together. Missing data stays marked as missing, and early results remain provisional.

These are our own publishing experiments. They do not establish what another book or a customer of The Publishing Chain will earn.

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